By JUAN CARLOS CORDERO, UNO International News Service
Victoria’s Secret, the U.S.-based lingerie retailer with a penchant for super-sexy bras and angelic models, opened today August 26 its first Toronto store. Along with the underclothes Canadian women have been going south of the border to buy for years, famous models came and the Yorkdale Mall worked in a celebrity mode, hundreds lined up to take pictures with Brazilian Adriana Lima, as well as get their own angel wings with their images, and an autograph by the model.
Robin Hoffman, of parent company, Limited Brands, told they’re thrilled about “Victoria’s Secret’s Angels landing in Canada!” The Toronto store opening will come just days after the lingerie chain opens its first Canadian Victoria’s Secret store in West Edmonton Mall on Aug. 12. “We are anticipating model appearances at both our Edmonton and Yorkdale openings which will be great!” Hoffman said.
Two more Victoria’s Secret stores will be coming to the GTA: One at Mississauga’s Square One — set to open Sept. 2 — and another at the Eaton Centre with a yet-to-be-confirmed opening date. Earlier this month, the company announced the stores would be coming to Canada, hot on the heels of the four already opened Victoria’s Secret Pink stores. However. the company only released the date of the Toronto opening Wedenesday. Four more Pink stores are planned to open this year with one coming to Yorkdale and another going to Scarborough.
Victoria's Secret is the leading specialty retailer of lingerie and beauty products, dominating its field with modern fashion-inspired collections, prestige fragrances and cosmetics, celebrated supermodels and world-famous runway shows. The full range of lingerie collections including Body by Victoria™, Dream Angels™, Very Sexy™, Miraculous™, Biofit™, The Nakeds™, Sex Little Things™ and The Lacie™ will be available. The Beauty boutique will include prestige Victoria’s Secret beauty collections including fragrance, colour cosmetics, body care and hair. Key products highlighted will be America’s #1 fragrance Dream Angels™, Secret Garden Collection™, VS Makeup™, Beauty Rush™, So Sexy Hair™ and more.